Despite the clear failure of austerity as an economic as opposed to a neo-liberal ideological strategy, the narrative still has credibility with many. This has much to do with the selling of it in the media. Initially, this meant likening the crisis to the inter-war crash and then blaming it all on the last Labour Government’, writes Paul Donovan in Tribune about the success of the Con Dem big lie political communications strategy since 2010. He calls for ‘a new and alternative vision that can be communicated effectively to counter the austerity narrative’
http://www.tribunemagazine.org/2013/11/the-great-cuts-con-and-selling-the-austerity-story/
